Most businesses do not have a software problem, but rather, a data ownership problem. This roundtable cuts through the theory. Senior stakeholders join Youwe and Pimcore for an honest, experience-led session on what it actually takes to get product data working across channels, markets, and commercial teams.
Why attend
As product catalogues grow more complex and routes to market multiply, data problems compound. Product data sits in ERP or disconnected systems by default, owned by no one strategically, updated reactively, and never designed to serve a buyer or a channel.
The implementation graveyard for PIM and PXM projects is full of technically correct deployments that nobody uses. The last mile, getting product managers to govern, commercial teams to trust, and channels to actually receive clean data, is the hardest part.
This roundtable will help you:
Understand the true cost of bad product data:
How variant complexity, channel-specific requirements, and inconsistency slow time to market and increase rejection rates downstream
Design a data model built for operational reality:
How to handle large SKU volumes, technical documentation, certifications, and market-specific requirements as first-class assets
Close the gap between implementation and adoption:
How to phase a rollout, prove value fast enough to keep stakeholder buy-in, and drive commercial results through effective syndication