Hansen Dranken
Hansen Dranken: from Pimcore to a Magento B2B portal
Hansen Dranken and Youwe partnered so a Dutch beverage wholesaler could grow digital delivery from a Pimcore product information foundation into a Magento B2B ordering portal on Hyvä, with continuous support (CISS) as the next step: Youwe as digital delivery partner for a partnership that grew step by step in drinks wholesale and hospitality supply.
The result is a digital partnership for beverage wholesale that grew step by step.
The goal: give Hansen Dranken a growing digital partnership across Pimcore, Magento, Hyvä and CISS for Dutch beverage wholesale.
Our solution
The challenge
What Hansen Dranken needed
Hansen Dranken is an independent Dutch beverage wholesaler based in Linne, Limburg. It supplies beer, spirits, wine, soft drinks, non-alcoholic drinks and bar supplies to hospitality, liquor stores, wholesalers, retail and export customers.
A strong Pimcore PIM foundation. Product information work that proved Youwe could deliver for a drinks wholesale catalog.
Room to expand into Magento B2B. A wholesale ordering portal on Hyvä that hospitality and trade customers can use day to day.
Support that stays close. CISS continuous support so operations and delivery stay connected after go-live.
Our approach
What Youwe did
Youwe started with Pimcore workshops and implementation for Hansen Dranken, building a product information foundation for its beverage catalog.
From there, Youwe delivered a Magento B2B ordering portal on Hyvä and continued with continuous support.
How
The portal has custom B2B behavior for drinks wholesale: customer-specific pricing, route codes and cut-offs, blacklisting, order lists and order units.
Ordering fits how trade customers buy drinks day to day.
Continuous support keeps day-to-day operations and further development with one partner.
Magento B2B portal on Hyvä
Magento B2B as the wholesale ordering portal for Hansen Dranken, with a Hyvä frontend.
Custom B2B behavior shaped for drinks wholesale: customer-specific pricing, route codes and cut-offs, blacklisting, order lists and order units.
CISS continuous support
CISS continuous support as the platforms moved through go-live and into ongoing care.
A support collaboration so operations and delivery stay close after the Pimcore and Magento steps.
The results
A partnership for beverage wholesale that grew step by step
Hansen Dranken worked with Youwe from Pimcore PIM into a Magento B2B portal on Hyvä and CISS continuous support.
PIM entry that opened a wider program
A live Magento B2B portal on Hyvä
ERP-connected ordering
Is your beverage wholesale organization ready for digital delivery that can grow from PIM into a live B2B portal?
Beverage wholesalers need digital partners who can land on product information and still expand into a Magento B2B portal and ongoing support. Youwe helps organizations grow Pimcore, Magento and Hyvä programs with land-and-expand delivery that stays close to how drinks wholesale actually runs.