
Quooker

Choosing a Quooker is rarely a single click. People want to know whether boiling water from the tap is safe, which finish fits their kitchen, what the CUBE adds, or how installation and dealers work. They used to browse category pages or type keywords into classic search, and often left the site when the answer was not obvious.

The goal: AI search that answers with Quooker's own product expertise, live for visitors in the UK.
Our solution
The challenge


The results
Live on Quooker UK. Shoppers on quooker.co.uk can ask natural questions and get guided to the right product or page.
Quooker's expertise, findable in the moment. Answers are grounded in Quooker's own products and content, presented as Quooker AI.
From question to next step. Conversations can continue, surface related pages and support the path toward the right tap or information.
Trust and privacy built in. Guardrails, privacy-minded handling of sensitive details, protections on the search entry and feedback loops keep the experience trustworthy and under Quooker's control.
Ready for more markets. The UK launch is the first step; the platform is prepared for further roll-out.