Composable commerce

“By 2023, organizations that have adopted a Composable Commerce approach will outpace the competition by 80% in the speed of new feature implementation.”  - Gartner

Composable commerce eliminates your risk of buying basic out-of-the-box capabilities and gaining more control over the functionality and performance of your application. Composable e-commerce is a modern approach to e-commerce that is built on the concept of composability and flexibility. The backend and frontend of your IT landscape are decoupled and this offers flexibility to your entire landscape.

A traditional commerce platform comes provided with a set of pre-existing functionalities, bundled together as an all-in-one solution, from one single vendor. This is a great first step to have and to enter the e-commerce world with, as you can create standard commerce experiences. If you want to take it one step further and create outstanding experiences a composable approach is the way to go.

Having a decoupled platform also means that marketing and development teams can operate independently and innovate at their own pace. Marketers no longer need to submit an IT ticket for any and every change and developers can focus on innovation and higher-value tasks instead.

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